Become a Sponsor

SPONSORSHIP OPPORTUNITIES

A MONTHLY AUDIENCE OF 1 MILLION+ ACROSS MULTIPLE PLATFORMS

KUT and KUTX tailor content to all the ways people connect — on‑air, online, on‑demand and in‑person. Use radio and digital platforms across KUT and KUTX to improve engagement and deepen connections with influential consumers.

DOWNLOAD THE MEDIA KIT

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RADIO

:15 messages written in an objective style that listeners expect and appreciate

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DIGITAL

Digital display banners including rich media and mobile

VIEW DIGITAL OPPORTUNITIES

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AUDIO STREAMING

:15 audio messages air at the gateway to the stream

LISTEN LIVE ON KUT.ORG

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PODCASTS

:15 or :30 audio pre‑rolls, mid‑rolls and post‑rolls in podcasts

CHECK OUT OUR LOCALLY PRODUCED PODCASTS

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NEWSLETTERS

Display banners or sponsored content in weekly newsletters

SIGN UP FOR KUT NEWSLETTERS

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EVENTS

Networking opportunities for sponsors at concerts, festivals, educational forums, NPR talent visits and show tapings

STATEWIDE SPONSORSHIP

Target specific Texas geographies or statewide with Texas Standard, Think, Texas Newscasts and more

DOWNLOAD OUR TEXAS PUBLIC MEDIA NETWORK MEDIA KIT

CREDIBILITY. CONNECTION. CAUSE.

84%

of listeners take action in response to a public radio sponsorship message

72%

of listeners hold a more positive opinion of a company that supports public radio

68%

of listeners prefer to purchase products and services from public radio sponsors

Source: Kantar / Lightspeed, NPR State of Sponsorship Survey, June 2023

HOW SPONSORSHIP WORKS

We work with you to craft a targeted, multiplatform campaign that cultivates awareness, creates affinity for your brand and generates results.

  • We create clear and direct messages based on your goals
  • Your message resonates with our audience in a clutter‑free environment
  • Our audience takes action to support your brand
How advertising works on KUT in Austin